The Nalli Journal

Explore a curated collection of stories, insights and style guides from the world of Nalli. Discover articles that celebrate sarees, weaving traditions and the artistry behind every drape. From wedding dressing to seasonal styling, each piece is crafted to inform and inspire. Stories woven through heritage, artistry and generations of craftsmanship.
Pongal in Silk: Choosing the Perfect Festive Saree
Pongal in Silk: Choosing the Perfect Festive Saree
Celestial events influence our lives in subtle and significant ways, marking certain days as moments of celebration. In the Tamil calendar, Pongal is the most joyous festive time of the... Explore the story
We will always maintain that product is king: Lavanya Nalli
We will always maintain that product is king: Lavanya Nalli
Lavanya Nalli, Chairperson, Nalli Group of Companies, is turning the legacy business into a future-facing one with the vision to see Nalli as the No. 1 sari destination in the... Explore the story
Lavanya Nalli: Keeping the Steel in the Silk
Lavanya Nalli: Keeping the Steel in the Silk
A sari rasika, the vice chair of the 90-year-old Nalli Silks, on threads that bind a family business and e-commerce effluence in India at 75 When she arrives at the... Explore the story
Indian saree brand Nalli Silks launches its first UK store in London ahead of Diwali
Indian saree brand Nalli Silks launches its first UK store in London ahead of Diwali
UK’s Department for International Trade hails opening of Indian saree brand Nalli Silks’ first store in London despite the Covid-19 pandemic constraints, will cater to rising demand during the wedding... Explore the story
Step by step roadmap for store expansion
Step by step roadmap for store expansion
Step by step Ready to take your standalone store national? Here's a road map for the expansion On an unremarkable day in 1991, Ramnath Nalli, grandson of Nalli Chinnasami Chetty,... Explore the story